The Influence Of Customer Perceived Value And Customer Trust On Customer Loyalty In J&T Delivery Services Bengkalis

The development of the delivery service business is quite rapid with presence various shipping companies that are tough competitors for other companies. This study aims to determine effect customer perceived value and trust on loyalty J&T services in Bengkalis. type research used associative a quantitative approach. variables this include perception, loyalty. population people who use sample was 100 respondents were taken using purposive sampling technique data collection method questionnaire. analysis descriptive analysis, classical assumptions, multiple linear regression, T test, F test. results indicate variable by customers partially has positive significant loyalty, also impact. And simultaneously two independent have